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Privacy Notice

Last Updated: January 15, 2025

This privacy notice explains how we collect, use, and protect your information when you visit our website.

Introduction and Overview

Welcome to Naughty Elf Ideas. We respect your privacy and are committed to protecting your personal data. This privacy notice will inform you about how we look after your personal data when you visit our website and tell you about your privacy rights and how the law protects you.

Data Collection and Usage

We collect and use the following types of information:

Analytics Data

When you consent to analytics cookies, we collect information about how you use our website through Google Analytics 4, including pages visited, time spent on pages, and user interactions. This helps us understand how visitors use our site and improve the user experience.

Advertising Data

When you consent to advertising cookies, we collect information to serve personalized advertisements through Google AdSense. This may include your interests and browsing behavior to show you relevant ads.

Technical Data

We automatically collect certain technical information including your IP address (anonymized), browser type, device information, and referring website. This information is necessary for the website to function properly.

Cookie Usage and Types

We use cookies and similar tracking technologies to track activity on our website and store certain information. You can control cookie preferences through our cookie consent banner.

Essential Cookies

These cookies are necessary for the website to function and cannot be switched off. They are usually only set in response to actions made by you, such as setting your privacy preferences or filling in forms.

Analytics Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site.

Advertising Cookies

These cookies may be set through our site by our advertising partners. They may be used to build a profile of your interests and show you relevant ads on other sites.

Third-Party Services

We use the following third-party services:

Google Analytics 4

We use Google Analytics 4 to understand how visitors interact with our website. Google Analytics collects information anonymously and reports website trends without identifying individual visitors. For more information, visit Google's Privacy Policy.

Google AdSense

We use Google AdSense to display advertisements on our website. Google may use cookies to serve ads based on your prior visits to our website or other websites. You can opt out of personalized advertising by visiting Google's Ads Settings.

Your Rights and Controls

You have the following rights regarding your data:

  • The right to access your personal data
  • The right to request correction of inaccurate data
  • The right to request deletion of your data
  • The right to request restriction of processing
  • The right to object to processing
  • The right to data portability
  • The right to withdraw consent at any time

You can manage your cookie preferences at any time by clicking the 'Manage Cookie Preferences' link in the footer of our website.

How to Delete Your Data

If you wish to delete your data collected by our third-party services, you can use the following tools:

Google Analytics 4 Data

To delete data collected by Google Analytics, you can:

Note: Deleting your Google activity will affect all Google services, not just this website.

Google AdSense Data

To manage or delete data collected by Google AdSense, you can:

Local Data (Cookies and Consent Preferences)

To delete data stored locally on your device:

  • Clear your browser cookies and site data for this website
  • Use the 'Manage Cookie Preferences' link in the footer to withdraw your consent

Clearing cookies will remove your consent preferences and you will see the consent banner again on your next visit.

Data Retention Periods

We retain your data for the following periods:

  • Cookie consent preferences: 12 months
  • Google Analytics data: 14 months (maximum for free tier)
  • Google AdSense data: As per Google's retention policies

After these periods, your data is automatically deleted or anonymized.

Contact Information

If you have any questions about this privacy notice or our privacy practices, please contact us:

Email: privacy@naughtyelfideas.com

We will respond to your inquiry within 30 days.